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Dallas Mavericks Billboard Trio

Rowdy, Proud, Loud

A cohesive set of vinyl billboards I created to be seen together and separately. The challenge was to draw in as many eyes as possible on busy DFW freeways to lead customers to to purchase game tickets. If you are a Mavs fan, you know the mantra "Rowdy, Proud, Loud!" is a fan favorite phrase for decades, and that's the phrase I used as a focal point on these billboards. While creating these I had to find the perfect balance of tradition and freshness.  

Rowdy Billboard.jpeg
Loud Billboard.jpg
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